Hey there, we're Kura
We’re skincare matchmakers
Great skin care is all about using the right products for your skin. So we made a simple quiz and a smart algorithm to help pair you with the best skincare for your needs and budget.
Here’s what we curate
With two loved options built around you, there’s no wrong choice.
We make it easy
Complete a skin profile. Then choose a routine or product curation, select a budget, and boom. You’re done.
Meet your match. We ship your personalized curation and step-by-step instructions to your door.
Keep in touch. We’ll adjust your products as your needs change. That way, you’ll always have exactly what you need.
"Kura has been an enormous help. Instead of trying to figure out the best products to use, they're sent right to me."- Ian, customer since 2018
"They nailed it. Plain and simple. I’ve never had such good skin."- Alexandra, customer since 2019
"I've received multiple comments that my skin looked "dewy" which is amazing! I would not have found these products on my own and am grateful for the personalized advice."- Maryanne, customer since 2018
"I appreciate that Kura customized my products for nursing. I would definitely recommend it to any new mom."- Alex, customer since 2018
"My skin’s never looked or felt this good. If you’re looking to switch up your skincare I’d highly recommend you check this out!"- Lee, customer since 2019
"It saved me hours of research and best of all I'm finally starting to look and feel like myself again. Kura's been a lifesaver!"- Natalia, customer since 2019
"Now I actually enjoy my skincare routine! It's easy to follow and I love my new products. No more excuses to not take proper care of your skin!!"- Yuliana, customer since 2018
Made for all. Tailored to you.
L.A. lady and new mom. Her skin—along with everything else—has changed a lot in the last year. So her routine features this hydrating Vitamin C serum to brighten, smooth and balance.
Matt has dry skin, and winter is around the corner. So we've included a nourishing oil in his routine. Formulated with squalane and marula, those dry, itchy days are a thing of the past.
Late nights have taken taken a toll on her already sensitive skin. So her routine includes a serum packed with botanical retinol, peptides and blue tansy to soothe and smooth.
Ingredients matter. They shouldn’t be an afterthought. That’s why we curate for confidence, partnering with trusted brands that use non-toxic ingredients—free from things like parabens, sulfates, phthalates and mineral oil. If we’ve got it it’s because what’s under the hood doesn’t raise any eyebrows.Learn more
More good reasons to get kura…
No price markups
Always getting better